← Blog

Payments

How to sell Telegram memberships in Brazil and Latin America

September 23, 20266 min read

In this article

  1. Charge in the buyer's currency
  2. Renewals that happen by themselves
  3. Stop paying a percentage on every sale
  4. VIP, premium, and everything in between

Latin America has some of the largest Telegram audiences in the world, and a lot of paid groups: sports analysis, trading, courses, communities. Most sell through a checkout that takes a percentage of each sale, or through a finance contact who confirms payments by hand. Here is how to sell in local currency, through an account you own, with renewals that happen on their own.

Charge in the buyer's currency

A price in reais or pesos reads as a local purchase. A price in dollars adds conversion and doubt, and many local cards are not set up for international payments. Set a local price deliberately for each market you sell into rather than converting from dollars at today's rate.

Mercado Pago settles Brazilian reais, Mexican, Argentine, Chilean and Colombian pesos, which covers most of the region's buyers with one integration.

Renewals that happen by themselves

Monthly groups live or die on renewals. With a subscription on the buyer's card through your own Mercado Pago account, the renewal is charged automatically and the bot keeps the member inside. If a renewal fails, the member is told it did not go through, so they can fix it before their access ends.

For buyers who prefer to pay once, Telegram Stars works inside Telegram itself with no card entry at all, and the bot reminds them before their time runs out.

Stop paying a percentage on every sale

A percentage fee feels small on one R$170 subscription and large across five hundred of them every month. A flat monthly fee, with payments landing in your own account, turns that cost into a fixed line and leaves every extra subscriber as margin.

It also removes a dependency. If a checkout platform freezes your payouts or changes its terms, your whole business waits on it. With your own account, the platform never holds your money.

VIP, premium, and everything in between

Many groups sell more than one tier: a VIP group, a premium group, a bonus group. Each can be its own plan, and a top plan can grant all of them at once. The member chooses, pays, and gets the links for what they bought, and nothing else.

Key takeaways

Questions

Can Brazilian buyers pay by Pix?

Renewing subscriptions through Mercado Pago are charged to a card. Buyers who want to pay once without a card can use Telegram Stars, or crypto if you switch it on.

Do I need a company to use Mercado Pago?

Requirements depend on the country and change over time, so check Mercado Pago's current onboarding for your market. Payments settle to your own Mercado Pago account.

Can I sell in several Latin American countries at once?

Yes. Set a price per plan in your main currency; buyers are charged in a currency Mercado Pago settles for your account.

Keep reading

Start free today

Run your Telegram & Discord membership on your own bot — keep 100%, set up in minutes.

Start your free trial